Signage of the Times
Hi, I’m Asa. My thesis explores how to design signage that communicates clearly and efficiently in different environments, supporting both accessibility and visual harmony. I am using tools like Fusion360, Adobe Illustrator, and Photoshop to prototype and refine each piece.
This project shows that signage is more than just added information. It is part of the architecture itself, shaping how people move, understand, and experience a space.
3D Modeling & Printing
I use 3D modeling to prototype the structural components of my signage concepts. This includes experimenting with form, depth, and material behavior before producing final versions. 3D printing allows me to quickly test how signage interacts with light, distance, and user visibility. It also helps refine accessibility features like tactile elements, raised lettering, and braille. These rapid proto
Laser Cutting & Engraving
I am using laser cutting to precisely redesign and update the entrance sign for the TCNJ tennis courts. This process allows me to create clean, accurate lettering and layout that reflects the college’s visual identity while improving clarity for visitors. Laser engraving helps refine texture, contrast, and material finish, ensuring the sign stays readable in outdoor conditions. By prototyping mult
Poor Signage
Poor or unclear signage can create confusion, frustration, and safety risks for people trying to navigate an area. When signs are difficult to read, poorly placed, or lack clear directions, individuals may become lost, miss important information, or make mistakes that could have been avoided. In public spaces, businesses, or events, ineffective signage can also leave a negative impression by makin